My first job upon moving to Southern California was as a writer for the Vivitar Corporation which manufactured and distributed photographic products. Inasmuch as photos were our business, image was everything. Thus, as I worked on product packaging, point of sales promotional materials, and instructional guides, I had an unlimited budget that attracted the very best artists and photographers. I wish I had Mark on my team in those days.
Every great photograph begins with a snap of the shutter. However, the real magic takes place in the moments afterwards. Once upon a time, the magic occurred in the darkroom. Now it happens in a computer. Raw files of bits and bytes produced by digital cameras are manipulated into works of art. Images are overlaid. Colors are balanced or unbalanced. Blemishes hidden. Features emphasized.
You can too.